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Ann Smith

head of strategy + transformation


an expert in building, stretching and revitalizing brands, Ann brings a wealth of experience, including brand positioning, architecture, governance, messaging and design strategy across multiple categories. a true ‘consumer champion’ with a strong sense of cultural consciousness, Ann has worked with client partners such as ABInBev, American Airlines, Campari, Dow, General Mills, Unilever, General Motors, and many more. Ann returned to clarkmcdowall a few years ago following her time at FutureBrand and Pearlfisher where she worked with both corporate and consumer clients to set forward thinking strategies and foster a culture of purpose and performance.

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